Content Creation

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Creative Community BuildingCreative Community Building
+4+4
YES, A MILLION PERCENT: Bold Moves & Billion-Dollar Breakthroughs

YES, A MILLION PERCENT: Bold Moves & Billion-Dollar Breakthroughs

From launching a full-time role at Canyon Ranch and our Pointina Slack community to celebrating Poppi’s jaw-dropping $2B PepsiCo deal!

Elizabeth Buffone
Elizabeth Buffone
Social MediaSocial Media
+7+7
How Creativity Became Currency: The Rise of Digital Content & Creator Culture

How Creativity Became Currency: The Rise of Digital Content & Creator Culture

Exploring SNL’s Embrace of TikTok Creators, YouTube's Growth, and the Controversies Shaping Creative Ownership in 2025

Elizabeth Buffone
Elizabeth Buffone
Social MediaSocial Media
+9+9
The Super Bowl Ad Everyone’s Talking About, Freebies You Need to Know & Poppi’s PR Disaster 👀🔥

The Super Bowl Ad Everyone’s Talking About, Freebies You Need to Know & Poppi’s PR Disaster 👀🔥

The most iconic (and controversial) moments from Super Bowl Sunday, plus why Poppi fans are furious over a $25K vending machine.

Elizabeth Buffone
Elizabeth Buffone
Social MediaSocial Media
+11+11
Everything I Loved in January & The Social Media Updates You Need to Know

Everything I Loved in January & The Social Media Updates You Need to Know

Call Her Daddy Drama, ShopMy’s $77.5M Raise & Accountability Tips for Your Best Year Yet

Elizabeth Buffone
Elizabeth Buffone
Social MediaSocial Media
+10+10
When TikTok Went Dark: A 14-Hour Journey Through Social Media Chaos & What's Next

When TikTok Went Dark: A 14-Hour Journey Through Social Media Chaos & What's Next

From TikTok’s wild 14-hour disappearance to must-read books, binge-worthy shows, and the launch of Pointina—your guide to navigating trends and creativity.

Elizabeth Buffone
Elizabeth Buffone
Social MediaSocial Media
+9+9
Navigating the End of an Era: Your Step-by-Step TikTok Ban Survival Guide

Navigating the End of an Era: Your Step-by-Step TikTok Ban Survival Guide

What You Need to Know and How to Prepare

Elizabeth Buffone
Elizabeth Buffone
Social MediaSocial Media
+5+5
How to Overcome 'The Dip' in Your Content Creation Journey

How to Overcome 'The Dip' in Your Content Creation Journey

Strategies for Pushing Through the Hardest Moments and Building Lasting Success

Elizabeth Buffone
Elizabeth Buffone